Hana ʻo Nike i kahi mana mana e pili ana i ke kaulike
Anter
Ke hoʻohanohano nei ʻo Nike i ka Mahina Mōʻaukala me kahi ʻōlelo mana i piha i hoʻokahi huaʻōlelo maʻalahi: Kaulike. Ua hoʻokuʻu ka pilikua haʻuki i kāna hoʻolaha hoʻolaha hou ma ka Grammy Awards i ka pō nei. (E nānā i ka hōʻiliʻili o ka Nike's Black History Month maanei.)
Me nā kiʻi o LeBron James, Serena Williams, Kevin Durant, Gabby Douglas, Megan Rapinoe a me nā mea hou aʻe, Nike's 90-kekona pāʻoihana e hōʻike nei ʻaʻole e hoʻokae ka pāʻani - no ka nui o kou mau makahiki, ka wahine, ka hoʻomana a me ke kala.
Ma hope, mele ʻo Alicia Keys iā Sam Cooke's "A Change is Gonna Come," ma hope o ka nīnau a ka mea haʻi moʻolelo: "ʻO kēia ka moʻolelo ʻāina i hoʻohiki ʻia?"
"Eia, ma loko o kēia mau laina, ma kēia pā pōhaku, kēia ʻāpana o ka turf. Eia, ua wehewehe ʻia ʻoe e kāu mau hana. "ʻAʻohe palena o ke kaulike. ʻO nā mea hoʻopaʻa a mākou e ʻike ai ma aneʻi e holo i mua o kēia mau laina. ʻAʻole e hoʻokae ka manawa kūpono."
"Pono ke kinipōpō e kaulike like no nā mea āpau. ʻO ka hana keu i waho o ke kala. Inā hiki iā mākou ke kaulike ma aneʻi, hiki iā mākou ke kaulike ma nā wahi āpau."
Ke hoʻolaha nei ʻo Nike i kēia manawa "Equality" i kā lākou pūnaewele. A e like me kā Adweek, ke hoʻolālā nei lākou e hāʻawi i $ 5 miliona i "nā hui lehulehu e holomua i ke kaulike ma nā kaiāulu a puni ka US, me Mentor a me PeacePlayers." Manaʻo ʻia e lele hou kā lākou pāʻoihana hoʻoikaika i ka pāʻani All-Star NBA ma hope o kēia pule, akā i kēia manawa, hiki iā ʻoe ke nānā iā ia ma lalo.