ʻO Caitlyn Jenner ka helehelena o ka New H&M Sport Campaign

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Iʻelua pule i hala aku nei, ua hoʻolaha ʻo Caitlyn Jenner, ka mea hoʻoikaika o Olympian a me ka transgender, i kahi hoʻolaha hoʻolaha me MAC Cosmetics, e hoʻolaha ana i kāna lipstick ponoʻī a hoʻolilo iā ia i wahine transgender mua i hōʻike ʻia i kahi hoʻolaha MAC. I nehinei, ua ʻO wau ʻo Cait Ua hoʻomau ka hōkū i ka haki ʻana i nā pale, e hāʻawi iā mākou i kahi kiʻi kiʻi i kāna hoʻolaha hoʻolaha mua-H&M Sport.

Ua haʻi aku ʻo Jenner i ka nūhou iā ia iho, me ka hoʻopiʻi ʻana i kēlā kiʻi like a me ke kākau ʻana, "Backstage with @hm! No laila haʻaheo e lilo i ʻāpana o kā lākou hoʻolaha hoʻoikaika #HMSport. #MoreIsComing#StayTuned." A i kekahi mau hola i hala aku nei, ʻo kā mākou wahi punahele punahele Instagrammed kahi hiʻohiʻona mua, e hōʻike ana iā Jenner i nā lole ʻeleʻele ʻeleʻele mai ke poʻo a ka manamana wāwae, me ke kiʻi ʻana i ke kī, "ʻIke ʻia ma hope o nā hanana: ka ikaika a me ka nani @CaitlynJenner! Hōʻike hou aku ʻO kā mākou hoʻolaha #HMSport ma hope aku..." (E hoʻi i nā kumu: Nā lole hoʻomaʻamaʻa ʻeleʻele a me ke keʻokeʻo āu e pono ai i loko o kāu lumi lumi.)

ʻOiai ʻaʻole mākou ʻike nui e pili ana i ka hōʻiliʻili haʻuki hou (akā, makemake nui mākou, no ka mea, he mea kupanaha kā lākou lole hana a kumu kūʻai), ua ʻōlelo ʻo H&M i WWD: "No H&M, he mea nui e hōʻike i ka ʻokoʻa a me nā ʻano pilikino i nā mea a pau a mākou e hana ai. Ua koho mākou iā Caitlyn Jenner, kekahi o nā mea haʻuki kaulana loa o ka honua, ma ke ʻano he ʻāpana o kēia hoʻolaha H&M Sports no ka mea makemake mākou e hōʻike i nā mea āpau. Hiki i nā haʻuki, a me ke ola. He hōʻuluʻulu o nā lole haʻuki hana i hana ʻia e hoʻolauleʻa ai i ke kanaka a me ka hilinaʻi iā ia iho."

Pono ʻole e ʻōlelo, koi ʻia mākou e ʻike hou i nā hiʻohiʻona a ʻoi aku ka nui o ka hoʻolaha-me he mea lā he nui ka H&M i kā lākou lima athleisurely. (I kēia manawa, ʻo ka 10 mau moʻolelo Instagram maikaʻi loa e hahai ai no Athleisure.)

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